Google Stadia has had a difficult time since launch. With expensive titles compared to their competitors, large bandwidth requirements, and poor performance. However, since GDC 2020s cancelation due to COVID-19 Google released its keynote presentation. Declaring the launch promised features such as crowd play this year, a new exclusive game from Splash Damage, and a maker program to entice Indie developers.

  • Google will be donating to the GDC relief fund to support indie developers who were counting on GDC to boost their business.
  • Play Billing Library is now available in Unity. This increases payment, subscription, and in-app purchase options in Unity, one of the Stadia development engines.
  • Google Cloud detailed two open-source platforms they’ve created – Open Match (in partner with Unity) to manage matchmaking services, and Agones (in partner with Ubisoft) with a larger project called Google Cloud Game Servers to roll up cloud servers globally. Both Stadia and GCP have a common platform. Interesting statement, “Of course, Stadia games can run on any cloud.” Not sure what that means.
  • Now we’re into the Stadia segment!
  • More than 30 games and more than 60+ game patches since launch.
  • Today, a brand new player can sign up for Stadia, check their connection, and get into a game in under four minutes. An existing player can get into a game in under 9 seconds.
  • Crowd play games will launch this year. Transition from YouTube to game will launch this year.
  • New game coming from Splash Damage in London, direct partnership with Stadia.
  • There was a slide up with the latest list of developer partners.
  • Stadia announced the Stadia Makers program for indie Unity developers. Does not require exclusivity, but it does appear to require that you launch with Stadia day and date as other platforms. They are positioning this as a “self-publishing” program. More details here.
  • New integrations today: Backtrace (for errors and debugging), Vivox (in-game voice and text chat, used by Ubisoft and Riot Games), PlayFab (from Microsoft, managed game services).

All of this is great but compared to the competition it’s not. Nvidia’s GeForce Now has proven to be much more popular than Stadia. Not to mention that purchase the Stadia console isn’t appealing when compared to PC, Sony, Nintendo, and Microsoft. Sony and Microsoft providing new consoles this year and Nintendo finding success with their acclaimed releases. Stadia needs a lot more to entice new customers and keep their existing ones.

About The Author

Adam S
Sr.Staff Writer

Adam is a Senior Staff Writer for GamerAssaultWeekly with over 5 years of experience in writing and is completely obsessed with video games. He holds a BA from Brooklyn College and lives in NY.