The Nintendo Switch is not even a year old and has broken a new milestone. Becoming the fasting selling console in US history. “The home console that players can take wherever they go launched March 3, 2017, and in 10 months has sold more than 4.8 million units in the United States, according to Nintendo’s internal sales figures…That’s the highest total for the first 10 months of any home video game system in U.S. history, surpassing Nintendo’s own Wii system, which was the previous record holder with more than four million units sold during the same timeframe.” Nintendo learned but the Wii U’s failure by marketing their new system better. Coupled with amazing exclusive games, the console was practically impossible to find for months after its launch. Nintendo is going to have a difficult time topping 2017 record sales in both software and hardware after the massive success of Super Mario Odyssey and The Legend of Zelda: Breath of the Wild. Super Mario Odyssey sold 2 million copies within its first week alone and the Switch version of Breath of the Wild sold 4.7 million. Nintendo still has other IPs to release on the Nintendo Switch that could maintain the momentum. Currently, they have a Pokémon game in development that will surely garner attention. Nintendo also has Metroid Prime 4 and Bayonetta 3 in production, both exclusive to the console.