The Madison Square Garden Company, which purchased a controlling interest in Counter Logic Gaming back in July and hosted the League of Legends World Championship Semifinals in 2016, has announced that they have named Nick Allen as their new Vice President of Esports.

Previously the Vice President of Esports for Twitch, and Esports Operations Manager for Riot Games, Allen will also serve as Counter Logic Gaming’s Chief Operating Officer alongside CLG founder and President George “HotshotGG” Georgallidis. According to the organization’s press release, his responsibilities will include “finding new and innovative ways to grow the brand, driving marketing partnerships, developing media rights opportunities and creative live, ticketed events.” He will also be expected to work to build relationships with brands involved in the esports community, such as publishers and leagues.

“It is an honor to become a part of The Madison Square Garden Company as the organization continues their journey into the esports industry,” Allen wrote in the press release, “And I couldn’t be more excited to be joining the CLG family. … I’m looking forward to doing incredible things with George and the amazing players and staff that have created one of the strongest teams and brands in all of esports.”

In a statement of his own, HotshotGG shared a similar sentiment regarding the introduction of Allen to Counter Logic Gaming and Madison Square Garden.

“Nick is one of the best people I know in esports,” said HotshotGG, “I’ve known him for many years and seen firsthand the passion he has for the space and what he has done for the industry. We are excited to have Nick here on the CLG team and know that he will bring with him that passion and experience to take CLG to new heights for many years to come.”

At present, Counter Logic Gaming fields teams for Counter-Strike: Global Offensive, League of Legends, Overwatch, H1Z1, and Super Smash Bros.

About The Author

Connor
Sr. Esports Writer

Connor is a self-proclaimed Star Wars historian, Fatal Frame enthusiast and crazy cat lady that's fascinated by the Kpop mashups on YouTube. Professional gaming is something that's fascinated him ever since he was a wee lad, especially when it came to fighting games, so now he rambles on about it in the form of articles that use way too many commas.