Back in Janurary Nintendo made adjustments to fits fiscal forcast. The gaming giant expected to sell 2.8 million Wii U consoles by the end of March. That is a major dip from the original estimates of 9 million. Unfortunately, after adjusting their expected sales Nintendo did fall short of their goal having only sold 2.72 million in sales for the Wii U. The good news is that the Wii U is up to 6.17 million units sold and is slowly increasing. The console has started to gain traction nearly two years after it’s original launch.

Some of the things that lead to the loss on the Wii U was Nintendo having to focus money on research and development to improve their product as well as having to lower the cost of the product in hopes of boosting sales. Aside from the Wii U other Nintendo products like their 3DS sold lower than expected having sold 12.24 million units and the 2DS contributed 2.2 million in unit sales.

Overall Nintendo did announce a loss of 23.2 billion yen, which is slightly less than it’s original estimation of a net loss of 25 billion yen. When it comes to the future of the Wii U Nintendo says it “still faces a challenging sales situation.” 

How can Nintendo bounce back, take a look at our thoughts in Saving Nintendo: 4 Ideas on How to Rescue the Gaming Giant.

 

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About The Author

Vanessa F

Vanessa is the Founder/CEO of Gamer Assault Weekly, LLC. She is an active member of the industry having worked with Warner Bros. Entertainment, Ubisoft, id Software, and CSA. She spends her time working on the site, attending as many gaming conventions as she can, and playing with friends on all systems.