Loot boxes are one of the most vexing topics in the video game industry. Many gamers find them intrusive to any experience as they encourage pay-to-win mechanics, the most recent example being Star Wars Battlefront 2. However, not all developers share the same views and attempt to maintain an experience free of both loot boxes and microtransactions. Capcom’s recent Monster Hunter: World was devoid of any microtransactions and was widely positively received by critics and gamers for providing a strong open-world experience. Now, in a recent interview, Witcher and Cyberpunk 2077 developer CD Projekt RED told PC Gamer their stance on the topic. Co-founder Marcin Iwinski explained that the best PR comes from happy gamers who enjoyed the experience. “The definition of ‘many’ may vary on a title-by-title basis, but in our case it was always 50-60+ hours of the main story-line, with up to a couple of hundred of hours of side activities—if you really wanted to max out the title. To me, this is a fair deal. You get what you paid for, plus we are always trying our best to overdeliver. There is no better PR than a happy gamer recommending your title to their friends.” Iwinski went on to explain his company’s view on DLC content and how they differ from expansions. “Then there’s additional paid content. What we call Expansions . . . Things like add-ons way back in the Baldur’s Gate era. We released two Expansions like that, and each of them was a meaningful piece of content delivering many hours of new story and gameplay. Finally, there are the DLCs. For us, they’re small pieces of content which should be available for free,” which was the case with The Witcher 3: Wild Hunt. In order to paint the fairest picture possible, Iwinski also put CD Projekt Red’s own title Gwent under a microscope to explain how it deals with free-to-play titles. The development company’s co-founder stated, “You can buy card kegs and some vanity items. Again, the deal is simple—you can play the game for free and craft your desired card collection this way, or decide to spend money and get card kegs. The choice is yours, and the only thing you pay for is time and convenience.” Iwinski explained that gamers who feel like their wallet is being targeted will be vocal about it. This has been most apparent with Destiny 2 as the community has been verbal about Bungie’s intense focus on the Eververse. PC Gamer did touch on the future of the Witcher franchise. Iwinski confirmed that the studio isn’t done with the series, but they’re adamant on delivering the best possible experience for Cyberpunk 2077. They acknowledged that recent snippets of information have led to a massive uproar for more and they plan to deliver an experience worth the wait. Cyberpunk 2077 is now in development for Xbox One, PS4, and PC.